Summary
If you want to be unique in your topic, do not search just for the high demanded topic because this will be a wrong approach. Customer follow leaders whom they have rapport with. And to be one of these leaders you should follow these two steps:
Talk about a topic that you love.
If you talking about a topic that you are passionate about, this will help you create your own uniqueness.
Create your own perspective.
Search for more information about your topic from different resources and introduce it through your own perspective.
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